

Have You Kept Your 2016 Digital Signage Resolutions?
Here we are at the end of January; the time when most people start giving up on their New Year's Resolutions. So, it's time to see whether or not Digital Signage users are taking advantage of all the best that Digital Signage has to offer. If you've fallen off the resolution train don't sweat it. Here are a few tips to get your 2016 Digital Signage Resolution goals back on track. 2. Stop Using Paper. Just Stop it! Menus, flyers, posters, newsletters, ads,

Building Brand Awareness in the Digital Age
Digital branding campaigns have become essential tools in the effort to capitalize on consumer buying behavior. The technology once used for simple banner advertisements and pay-per-click calls to action has improved and morphed into online consumer tracking systems designed to collect data for the purpose of understanding consumers well enough to create a campaign so effective no target will be missed. This means knowing consumers' purchasing habits, demographics, likes and