Should You Outsource Your Digital Signage Content?
There are numerous things to consider when determining whether or not outsourcing Digital Signage Content is right for your business. You must think about your brand, your reputation and your communication goals while factoring in costs, time, quality and more. It isn't always a simple decision, but once you decide the right path for your business it should be smooth sailing! Things to consider: 1. Cost. Quite often the most important factor for many business, cost limitation
No Digital Signage? No Happy Visitors.
Articles and blogs written about the benefits of Digital Signage are most often geared towards businesses that are contemplating the implementation of it. They are often written from the perspective of a Digital Signage salesperson or another business person who may already have Digital Signage in place. Well, how about hearing it from a hospital patient's perspective? During my recent stay at a local hospital - one with absolutely NO digital signage in place - I noticed how
Why You Should Be 'Techorating' with Digital Signage
Techorating is nothing new. People have been using attractive television displays, music players and entire entertainment centers as a way to not only entertain and delight but also decorate homes. What is new is the fact that a) 'techorating' has become a legitimate term used to describe the fusion of technology and decorating, and b) it is a decorating practice no longer restricted to home use, but rather used as an ornamental marketing and advertising tool that is delibera